Journal Paper Journal Paper Information
Name Qazi Mohammed Ahmed, Muhammad Mustafa Raziq, Shahid Ahmed
Co-Authors
Department Management Sciences
Title OF Paper The Role of Social Media Marketing and Brand Consciousness in Building Brand Loyalty
Title Of Journal Global Management Journal for Academic & Corporate Studies(GMJACS)
Paper Type HEC Recognized Local
Impact Factor
Start Date 2018-06-20
Pages 154-165
Issue No 1
Volume No 8
DOI
Paper Status Published