Journal Paper | Journal Paper Information |
---|---|
Name | Qazi Mohammed Ahmed, Muhammad Mustafa Raziq, Shahid Ahmed |
Co-Authors | |
Department | Management Sciences |
Title OF Paper | The Role of Social Media Marketing and Brand Consciousness in Building Brand Loyalty |
Title Of Journal | Global Management Journal for Academic & Corporate Studies(GMJACS) |
Paper Type | HEC Recognized Local |
Impact Factor | |
Start Date | 2018-06-20 |
Pages | 154-165 |
Issue No | 1 |
Volume No | 8 |
DOI | |
Paper Status | Published |