| Journal Paper | Journal Paper Information |
|---|---|
| Name | Mehdi Abbas |
| Co-Authors | Raheel Farooqui, Sheikh Muhammad Ali |
| Department | |
| Title OF Paper | Preferences of customers in selecting clothing as a brand: A quantitative analysis on Bonanza. |
| Title Of Journal | Contemporary Issues in Business and Government |
| Paper Type | HEC Recognized Local |
| Impact Factor | |
| Start Date | 2021-12-31 |
| Pages | 2676-2684 |
| Issue No | 5 |
| Volume No | 27 |
| DOI | https://cibgp.com/article_15829.html |
| Paper Status | Published |